Is SEO important for every business? Can you get by without it, or is it crucial that you invest in SEO?
Online Marketing
We’re on a mission to start a conversation with your customers in this fast connected world.
Social media marketing, as you can probably guess from the name, is about using social media platforms to connect with your audience, building your brand, driving traffic, and increasing sales.
As a business, you’ll know how difficult it can be to get customers to your website. And once you’ve done that, it’s just as tricky to get them to click on one of your CTAs (Calls to Action).
Managing your social media channels can be a huge undertaking. You don’t simply have to create the content, you’ve also got to schedule it, publish it, and then look at the analytics to see where you can make improvements!
More and more businesses are branching out into social media these days, as it has a proven track record. But this does mean social platforms are becoming more competitive.
Getting onto the first page of Google search results isn’t easy. And it’s definitely a long game.
You’re undoubtedly aware that link building is an integral part of digital marketing.
You don’t need much to start a podcast - just some good quality recording equipment and a concept idea. Podcasts are also highly in demand - according to Statista, there are around 15.6 million podcast listeners in the UK.
While it’s incredibly meta to write a blog post about blogging, it’s an important subject matter! Not including a blog on your website is a common problem a lot of organisations have.
Unfortunately nobody is perfect (excepting perhaps Dame Maggie Smith). So we all make mistakes when it comes to online marketing.